You are the news director of a local television station rough draft

You are the news director of a local television station rough draft

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PART ONE: You are the news director of a local television station. The city council has just voted to close city parks 3 days a week to save money. Meanwhile, a major celebrity has died. The park story has greater effect on your viewers, but the celebrity death will get bigger ratings? Which do you make your lead story and why? My role as the new director of the local television station requires me to give the audience news stories they want to hear first and then follow up with what the audience perceives as less important stories. If the ratings indicate they would rather hear about a celebrity’s death instead of the city closing parks three days a week then I would have to make the celebrity’s death the lead story. For me personally I would rather hear about what the city is doing regarding shutting down the parks for three days a week first and have the celebrity’s death be the follow up story, but the people are more interested in celebrity gossip then what is happening in there city according to the ratings. Even though the celebrity death will get higher ratings if I make it the lead story I have social responsibilities to provide other news and information to viewers who do not care about the death as much as the other news. Luckily for me the television and the newspaper are not the only ways you can receive news today, now the internet and cell phone applications are a widely used medium to publish news stories, this opens up ways I can get both stories out to the public without hurting my television ratings. I could post
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You are the news director of a local television station rough draft

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