{[ promptMessage ]}

Bookmark it

{[ promptMessage ]}

Sept.-20-CMST

Sept.-20-CMST - CMST 1061 Sept 20 Lecture AGENTS Agent...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
CMST 1061 Sept. 20 Lecture AGENTS Agent: Rhetoric Agent: rhetor, source, sender of the message An important aspect of whether this person will be successful or not depends on ethics (p. 29-30) Ethics- principles for acceptable or unacceptable behavior, guided by our societal value system, what is fair, what is honest, what is equal, etc. Ethical value system- basis of your communication ethics Ethical communicators- those who conform to the moral standards of the society that it establishes for its communicators Ethical communicators do: -present the truth to the best of their ability -backup claims w/ facts statistics or other info -give credit to the source Ethical communicators do not: -intentionally lie -expose the audience to half truths -fabricate or make up information -plagiarize Ethos (in packet 91-94) – the persuasive potential of a speakers character, it essentially is the person’s credibility In order for a person to be credible, they must show three things: -intelligence or knowledge
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

Page1 / 2

Sept.-20-CMST - CMST 1061 Sept 20 Lecture AGENTS Agent...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon bookmark
Ask a homework question - tutors are online