Unit_4_Factors_that_affect_Ranking_v4

Unit_4_Factors_that_affect_Ranking_v4 - Factors That Affect...

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Factors That Affect Ranking ISDS 3105 SEO Lesson 4
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Learning Objective Know what factors affect ranking in the organic part of search engine result pages Know how to increase ranking of your web page Know how information is indexed
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Factors that Influence Ranking http://www.seomoz.org/article/search-ranking-factors 3
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Top 5 Ranking Factors Rank Factor Score 1 Keyword focused anchor text from external links 73% (very high importance) 2 External link popularity (quantity and quality of external links) 71% (very high importance) 3 Diversity of link sources (links from many unique root domains) 67% (very high importance) 4 Keyword use anywhere in the title tag 66% (very high importance) 5 Trustworthiness of the domain based on link distance from trusted domains (e.g. TrustRank, Domain mozTrust, etc.) 66% (very high importance)
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On-Page Keywords Rank Factor Score 1 Keyword used anywhere in the title tag 66% (very high importance) 2 Keyword used as the first word(s) of the title tag 63% (high importance)
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This note was uploaded on 01/16/2012 for the course ISDS 3105 taught by Professor Staff during the Spring '08 term at LSU.

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Unit_4_Factors_that_affect_Ranking_v4 - Factors That Affect...

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