HSBC_All - HSBC Young Entrepreneur Awards 2010 - 2011 :...

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Value Creation Competitive Business Plan” How SMALL is your world? Are you thinking BIG enough in terms of just how many big trends are going to impact your future? 65% of North American mothers use 5 or more forms of technology every day. The average American teen now sends 3,000 text messages a month. TRENDING IN 2011 10 MAJOR TRENDS TO START THINKING ABOUT NOW! 1. The Expectation Gap     Society is defined by an increasing divergence between what people expect, and what they will get. People expect the world’s greatest health care services; with the aging of society, it is dramatically clear that the system won’t be able to deliver what they expect. Boomers expect they will live comfortably with their retirement pensions; the economic reset and collapsing home values have made it increasingly clear that their hopes will likely have been dashed. People expect to live longer, but the increasing prevalence of lifestyle diseases due to obesity and other factors means that in some areas of the Western world, 60 is the new 70. People expect that they can reduce the size of “big government” but have no sense of just how to go about doing this without a great deal of pain. Whatever the case may be, our future is increasingly defined by this gap, and it is going to have huge ramifications for just about everything around us. And here’s the reality: a lot of organizations are going to make a lot of money in helping to close the gap! Take health care and what is really going to happen in terms of future trends . Huge opportunities for growth 2. Industries Blur In the past, “Industries” have focused on particular products and markets. The concept of “industry” is going to blur as new trends provides new opportunities. Consider this: As the fashion and healthcare world are merging, increasing number of bio- connectivity health care devices that will be used for the remote monitoring of health care conditions. People will increasingly wear small “smart appliances” that will monitor their compliance with exercise programs or that will keep their doctors up to date with key health indicators. But people won’t want to wear medical appliances though: they’ll want to wear fashion! Health-care jewelry anyone? 3. Energy gets Smart Clearly we’re going to see continued high-speed innovation with renewable energy sources, and velocity with grid-parity: the point in time at which the cost of producing renewable energy equals that of carbon based sources. Much of this is coming about as Silicon Valley gets aggressively involved in the energy sector Taiwan Semiconductor, one of the largest chip manufacturers in the world, has invested $193 million in solar-cell maker Motech Industries. That’s but a small example of a major trend in which hi-tech companies are getting aggressively involved in every single aspect of the renewable energy marketplace. Just look at what Google is up to with
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This note was uploaded on 01/17/2012 for the course ECON 112 taught by Professor Tres during the Spring '11 term at Assumption College.

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HSBC_All - HSBC Young Entrepreneur Awards 2010 - 2011 :...

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