core competencies

core competencies - made Wal-Mart who they are today. I...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Andrew Lazarow 3/5/10 Core competencies are a unique blend of resources and capabilities that add a unique value to products and services of a company over a long period of time. These core competencies are what lead to a company’s sustainable competitive advantage. I believe that in the case of Wal-Mart, a combination of the best quality merchandise at unbeatable prices and having great customer service are the core competencies that created a sustainable competitive advantage for them. I believe that having the best quality merchandise at unbeatable prices is one of Wal- Mart’s core competencies because of the competitive advantage it gives Wal-Mart over their competitors. At the same time it has proven to be a sustainable competitive advantage because no other companies have been able to compete with Wal-Mart’s prices while still being able to provide the best quality products. No matter what the economic situation is, everyone loves to save money, especially if they do not have to give up quality for it. This core competency is what
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Background image of page 2
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: made Wal-Mart who they are today. I also believe that having a great customer service is one of Wal-Marts core competencies. A combination of Wal-Marts technological capabilities and their intangible resources, consisting of the people and the culture, makes it an enjoyable place to shop. Wal-Mart has perfected using information systems to make sure that their stock is always perfect for the customer. On top of that Wal-Mart has a culture in which their employees are always trying to exceed customer expectations. If a person is looking for a reason for Wal-Marts success all they have to do is look and they will see that it is clearly their core competencies, the best quality merchandise at unbeatable prices and having great customer service. These core competencies were created from the combination of great resources and capabilities and should keep Wal-Mart ahead of their competition for a long while....
View Full Document

Page1 / 2

core competencies - made Wal-Mart who they are today. I...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online