The Role of the Mass Medi1

The Role of the Mass Medi1 - The Role of the Mass Media....

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The Role of the Mass Media. From this perspective, the role of the media is a complex one that reflects the complexity of class relationships and interests. In this respect, the media tend to be considered in terms of the way in which they help to maintain the broad status quo in society, whilst at the same time reflecting a diversity of opinion. We can understand this role in the following terms: For Structural Marxists, British society is viewed in terms of the way in which the economic system (Capitalism) has a logic of its own. For example, we can outline some of the basic principles of a Capitalist economic system in the following terms: Companies have to make profits. If you have an economic system that does not involve this principle, then it is no-longer a Capitalist system. Profits have to be owned privately, since without this system of private ownership we would have a form of State Capitalism / Socialism.
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This note was uploaded on 01/17/2012 for the course SCIE SYG2000 taught by Professor Bernhardt during the Fall '10 term at Broward College.

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The Role of the Mass Medi1 - The Role of the Mass Media....

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