Lecture%205%20Internal%20Analysis

Lecture%205%20Internal%20Analysis - Lecture 5 Internal...

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01/18/12 5-1 Management 4199 Lecture 5 Internal Scanning: Organizational Analysis
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01/18/12 5-2 Resource-Based Approach to Organizational Analysis Internal strategic factors -- Critical strengths and weaknesses that are likely to determine if the firm will be able to take advantage of opportunities while avoiding threats
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01/18/12 5-3 Resource-Based Approach to Organizational Analysis Resources- assets Capabilities- abilities to accomplish things Competency- a strength Core competency- a strength needed to compete Distinctive competency-a strength needed to excel
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01/18/12 5-4 Core and Distinctive Competencies VRIO Framework -- Value Rareness Imitability Organization
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01/18/12 5-5 Resource-Based Approach to Organizational Analysis 5-Step Approach Strategy Analysis -- 1. Identify and classify resources 2. Combine strengths into capabilities 3. Appraise profit potential of capabilities 4. Select strategy that best exploits 5. Identify resource gaps invest in weaknesses
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01/18/12 5-6 Continuum of Sustainability
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This note was uploaded on 01/18/2012 for the course MGT 4199 taught by Professor Staff during the Spring '08 term at Kennesaw.

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Lecture%205%20Internal%20Analysis - Lecture 5 Internal...

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