Ch_10_5e - Fifth Edition Planning, Implementing, &...

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Health Promotion Programs: A Primer – James F. McKenzie, Brad L. Neiger, Rosemary Thackeray Fifth Edition Identification and Allocation of Resources Chapter 10
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Resources Resources include the “human, fiscal, and technical assets available” Johnson & Breckon, 2007, p. 296) to plan, implement, & evaluate a program include personnel, curriculum & other instructional resources, space, equipment, supplies, & financial resources Most carry a “price-tag,” but many are free or inexpensive
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Personnel The key resource; people needed to carry out certain tasks Where to get personnel Internal External (vendors) Public / voluntary / free (ex. speaker’s bureaus) Private Culturally sensitive/competent
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Checklist for Selecting Health Promotion Vendors* Initial experience with vendor; Well prepared? Interested in your organization? Product quality; Content? Effectiveness? Willing to customize?
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Ch_10_5e - Fifth Edition Planning, Implementing, &...

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