SMART - 2 - SMART - 2 P 1: Preliminary Planning [problem,...

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SMART - 2 P 1: Preliminary Planning [problem, name in terms of behavior, develop goals, project costs] P 2: Consumer Analysis [segment priority population & determine needs, wants, & preferences]; also P 3: Market Analysis [4Ps, competitors, P 4: Channel Analysis [interpersonal, small group, organizational, community, mass media] P 6: Implementation P 7: Evaluation
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Other Planning Models - 1 A systematic Approach to Health Promotion ( Healthy People 2010 ) Components Goals Objectives Determinants of health Health status
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Other Planning Models - 2 Mobilizing for Action through Planning & Partnerships (MAPP) Relatively new; created by NACCHO for use by local public health agencies Phases Visioning Four MAPP Assessments Identify Strategic Issues Formulate Goals & Strategies
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MAPP - 2
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This note was uploaded on 01/19/2012 for the course HPS 3850 taught by Professor Johnson during the Spring '11 term at Kennesaw.

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SMART - 2 - SMART - 2 P 1: Preliminary Planning [problem,...

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