This preview shows pages 1–2. Sign up to view the full content.
This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: • Robert A. Kotick – CEO of Activision Blizzard • Michael J. Griffith – Vice Chairman of Activision Blizzard • Eric Hirshberg – CEO of Activision Publishing • Brian Hodous – CCO of Activision Blizzard • Michael Morhaime – CEO of Blizzard Entertainment • Thomas Tippl – COO/CFO of Activision Blizzard • Chris Walther – CLO of Activision Blizzard • Ann Weiser – CHRO of Activision Blizzard b. Products and services • Applications for gaming consoles including PS3, Xbox 360, PC, and handheld devices. c. Industry issues • Piracy of intellectual property continues to be a challenge to the industry. • Used game sales do not generate any income for the developers or publishers. • Development costs continue to rise. d. Industry Outlook • The industry forecast is continued growth averaging 8% for the next several years. • The demand will be driven by personal income of the gamer demographic....
View Full Document
This note was uploaded on 01/19/2012 for the course N.A N./A taught by Professor N/a during the Spring '11 term at UPenn.
- Spring '11