31-mtv-megastars-upload - Early 1980s Disco Crash 6 Major...

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Early 1980s Disco Crash 6 Major Record Companies control 2/3 of global record sales (in the 2010s, that number is down to 4 major companies) MTV launches in 1981
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MTV Cable television boom Launches in 1981 Fastest growing cable channel in history Dramatically alters pop music landscape
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Breaking the Color Barrier at MTV Channel initially focuses on white “rock” artists n 1983, out of 800 MTV videos, 16 featured black artists
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Michael Jackson Thriller (1982) 7 top ten singles 37 weeks at #1 40+ million albums sold worldwide
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Michael Jackson (1958-2009) Songwriter, showman • starts at age 5 (Motown) “King of Pop” • biggest star of the 1980s • magnetic performer
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Michael Jackson , “Beat It” video (1982) Homage to West Side Story • extremely costly, elaborate video for its time • Jackson resolves gang feud with dance • Eddie Van Halen metal guitar solo Just beat it, beat it, beat it, beat it No one wants to be defeated Showin’ how funky strong is your fighter It doesn’t matter who’s wrong or right Just beat it, beat it
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Digital Age 1983 - compact disc introduction Sequencers and Synthesizers take hold
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31-mtv-megastars-upload - Early 1980s Disco Crash 6 Major...

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