BSBMKG510 website marketing objectives 25.08 assessment 2.docx

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STUDENT NAME: Gabriela Soares Leite STUDENT NUMBER: 201810204 COURSE: Diploma of Bussiness UNIT OF COMPETENCY: Term 3, week 1-5 TITLE OF ASSESSMENT TASK: BSBMKG510 Assessment 2 DATE DUE: 10/08/2020 DATE SUBMITTED: 25/08/2020 Question 1: Prepare a list of three (3) website marketing objectives for Puffers Pastry. Question 2: Explain how the website marketing objectives meet the needs of your e-marketing strategy from Assessment 1. Make adjustments to the e-marketing strategy if necessary. Question 3: Recommend one web analytics tool and one feedback tool that could be used on the Puffers Pastry website to measure the effectiveness of the website as a marketing tool and explain the reason for this recommendation and the metrics that will be measured.GoogleAnalytics, because it’s free with tools all-in-one to analyse the datas.

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