Lect 3 Toll Brothers Case

Lect 3 Toll Brothers Case - MGMT 3000 Principles of...

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Unformatted text preview: MGMT 3000 Principles of Management Case Study: Toll Brothers Environment Operations Management Practice and Theory Business Environment (Cases: Toll Brothers & Coke) Supply Chain Management (Case: Dell) Service Operations Management (Case: Southwest Airlines) International Business (Case: Disney; Video: China) Organizations Strategy (Cases: Snapple & Netflix) Entrepreneurship (Case: Zipcar; Guest Lecture) Organization Structure & Design Individuals Individual and Group Behavior (Case: Make-A-Wish) Motivation & Leadership (Case: General Electric) Human Resources (Case: Research In Motion) Course Outline Operations Management (Case: Chery Automobile) Describe Toll Brothers business model. What was Toll Brothers growth strategy in the mid-1990s? How did it change over the next ten years? What are the advantages and disadvantages of their strategies? What should the CEO do at the end of the case? Case Questions Topic Outline Company & Industry Background Business Model Growth Next Steps & Update Decline 1967: Founded by Bob and Bruce Toll in 1967 30 homes per year 1982-1987: Revenue grew 300% 1986: Sold minority stake for $40 million in an initial public offering (IPO) 1988: Builder of the Year 2005: Peaked with 8,000 homes built and 4,955 people employed Background A large, mass produced house Typically judged as pretentious and badly designed, with no clear architectural style McMansions (Wikipedia 2006) Housing Cycles (census bureau 2010) Topic Outline Company & Industry Background Business Model Growth Next Steps & Update Decline Customers; people that toll brothers are aiming at selling at Customer Value Proposition; what separates them from...
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Lect 3 Toll Brothers Case - MGMT 3000 Principles of...

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