9-14 - Social Cognition Attribution Why Study Social...

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Social Cognition Attribution Why Study Social Cognition people are inherently social we must understand people's intentions We need to figure out how to get people to like us. get their cooperation for things we want to do Three main goals of thinking Accuracy we want to be accurate if we weren't concerned with accuracy we wouldn't care who just pick one First learning a game you want to be accurate Efficient we like a certain type of person instead of dating everyone we see Confirmation we confirm what we are thinking and what we already know Tension between Accuracy and Effiency if we are accurate 100% of the time we wouldn't be efficient and vise versa Two Types of Thinking Controlled "The Thinker" Statue Takes up a lot of cognitive workspace *overriding* Automatic we think a lot of the time automatically *reading/encoding* When advanced learning takes place you can do thinks automatically
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9-14 - Social Cognition Attribution Why Study Social...

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