crs181 metropole reading

crs181 metropole reading - visual Postman: The primary task...

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Assistant should have been gopher, leader cant be gopher for they are viewed as subordinate and lose authority Vivek was never gopher and never got them anything Jairam needs to be more assertive Needs to participate MEDIA THEORY: Marshall Mcluehan Media: any human invented technology that extends the range, speed, or channels of communication Media Analysis of Human History: The Tribal Age: Age of Acoustics The Age of Literacy: The Visual era The print Age: The visual continues The Electronic age and The Rise of the Global Village sound and touch replacing the
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Unformatted text preview: visual Postman: The primary task of media ecology is to make moral judgments: Technology is always a Faustian bargain. Television is detrimental to society it replaces serious discourse with entertaining sound bites. All issues become trivial Critique: McLuhans theory more of an perspective than a theory: 1. Little data to support cause-effect relationships. Data more anecdotal than systematic. 2. Claims are objective, yet data interpretive 3. Perspective not falsifiable...
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This note was uploaded on 01/30/2012 for the course CRS 181 taught by Professor Staff during the Fall '10 term at Syracuse.

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crs181 metropole reading - visual Postman: The primary task...

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