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11711 - who own minority stock to the franchise This is not...

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Nick Pulis SPM 205 Extra Credit 11/7/2011 Public relations within sports is one of the most important aspects of the industry. The relationship that each individual sport organization has with the media is extremely important because every event that takes place within the organization is in some way publicized to the media. There are many ways to make good and bad public relations moves. If one make a bad move they could potential hurt their client relationships and vice verse with developing good ‘PR”. In recent news one of the most famous athletes of all-time, Michael Jordan, can be seen. He currently is having trouble with holding those
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Unformatted text preview: who own minority stock to the franchise. This is not good for MJ because it looks like he is not doing a great job within the organization and is not making sure that these people are going to be okay after the lockout. Will this hurt MJ in the long run? The answer is no; however every time an article such as this is released it could potential hurt the owner or athlete. In the case of Jordan, he has developed such great public relations with the media thus far in his career that he should not have to worry about much for some time to come....
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