Yellow Journalism

Yellow Journalism - the public is thinking. Setting the...

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Yellow Journalism The media has influenced politics throughout American history. The most prominent— and notorious—example is the role of William Randolph Hearst’s newspapers in starting the Spanish-American War in 1898. According to the legend, Hearst’s papers ran many stories chronicling the cruelty of Spanish colonial rule. When the American battleship Maine exploded under mysterious circumstances, Hearst seized the moment, alleging that the Spanish had destroyed the ship. War soon followed. Few media moguls have this much direct influence, but with media consolidation, some worry that the media has too much power. Being the Common Carrier The media plays a common-carrier role by providing a line of communication between the government and the people. This communication goes both ways: The people learn about what the government is doing, and the government learns from the media what
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Unformatted text preview: the public is thinking. Setting the Agenda Journalists cannot report on an infinite number of stories, so they must choose which are the most newsworthy. By choosing which stories to present to the public, the news media helps determine the most important issues; in other words, the journalists set the agenda. Agenda-setting is crucial because it shapes which issues will be debated in public. Sometimes political scientists refer to agenda-setting as signaling because the media signals which stories are the most important when they decide what to report. Pack Journalism Critics allege that journalists often copy one another without doing their own investigating. When one newspaper runs a story, for example, many others will run similar stories soon afterward. Critics refer to this tendency as pack journalism....
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