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Unformatted text preview: ttingham 6 5 Tools To Use To Build
Memorable Stories = concrete examples to
make more real, through implicit
assumptions that guide decisionassumptions
making and action
= help build rapport between
speaker and listener
= can be used to teach
Dr. Joanne E. Nottingham
Dr. 7 Question
When does influence
When become manipulation
when using metaphors?
when Dr. Joanne E. Nottingham 8 Influence versus Manipulation
when using metaphors It’s a judgment call (when influence
It’s becomes manipulation) that rests on your
personal Implied relationships (between your
Implied language and behaviors, AND the
expectations of others) must be carefully
considered when you use metaphors
Dr. Joanne E. Nottingham 9 Uncovering Complex Metaphors
Uncovering Have many implied aspects that can
Have form “an intricate organization of
parallel elements” (p. 121)
What does this mean?
Dr. Joanne E. Nottingh...
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- Spring '08