BUSI400_8wk_Syllabus-1[1]

BUSI400_8wk_Syllabus-1[1] - COURSE SYLLABUS BUSI 400...

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C OURSE S YLLABUS BUSI 400 S TRATEGIC P LANNING /B USINESS P OLICY C OURSE D ESCRIPTION This capstone course for all business majors seeks to integrate the concepts, techniques, and knowledge of all areas of business administration. Its focus is strategic management which is studied in theory and then rigorously applied in static cases and then a capstone dynamic computer simulation case. This course is designed for final semester seniors. R ATIONALE This course directly supports all ten aims of Liberty University's Statement of Purpose. There is a need for a "capstone experience" in the Business Program that requires multi-disciplinary knowledge and skills including overall strategy, marketing, operations, human resource development, finance, accounting, economics, behavioral and ethical elements. I. P REREQUISITES Senior standing and completion of all sophomore and junior required business courses. II. R EQUIRED R ESOURCE P URCHASE David, F. R. (2011). Strategic management: Concepts and cases (13 th ed.). Upper Saddle River, New Jersey: Pearson Prentice Hall. ISBN: 978-0-13-612098-8. Disclaimer: The above resource(s) provide information consistent with the latest research regarding the subject area. Liberty University does not necessarily endorse specific personal, religious, philosophical, or political positions found in these resources.
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BUSI400_8wk_Syllabus-1[1] - COURSE SYLLABUS BUSI 400...

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