Paper 3 Annotated Bibliography

Paper 3 Annotated Bibliography - Micheal Salmon Eng 1113...

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Micheal Salmon Eng 1113 Paper 4 A Game For Gamers (MW3 commercial) Annotated Bibliography Danny Boyle , "Interview with Association of National Advertisers " Reasons for using in-show plugs varied from 'stronger emotional connection' to better dovetailing with relevant content, to targeting a specific group." According to the makers had to resort to something he calls " product displacement " when companies such as Mercedes-Benz refused to allow their products to be used in non-flattering settings. While they did not mind having a gangster driving their cars, they objected to their products been shown in a slum setting. This forced the makers in post-production to remove logos digitally, costing "tens of thousands of pounds". Boyle did not, however, comment on the disproportionately common on-screen reference to the cigarette brand Marlboro Lights in the same film, leading some commentators to question whether there was significant funding from the said company for the film. Craig Eubanks,
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This note was uploaded on 01/30/2012 for the course ENG 1113 taught by Professor Irwin during the Fall '11 term at University of Central Oklahoma.

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Paper 3 Annotated Bibliography - Micheal Salmon Eng 1113...

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