New+Venture+Mgt+Syllabus-+Final - SYLLABUS Summer 2011 MGMT...

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SYLLABUS- Summer 2011 MGMT 190 New Venture Management Professor Joshua Hernsberger [email protected] 915-276-5303 Office Hours: 1:30-2:30 pm, MT or by appointment Office Location: SB 334 Class Location: SSL 140 Class Time: 9:00- 11:50 am, MW REQUIRED MATERIALS Required Textbook: Entrepreneurship: Successfully Launching New Ventures, 3 rd Edition. NJ: Pearson/Prentice Hall (ISBN 0136083536) You may be interested in purchasing an electronic version of the textbook, which sells for a lower price but is limited to a 180-day subscription. barringer-r-duane-ireland/dp/9780136083856 COURSE DESCRIPTION In recent decades, entrepreneurship and the management of new ventures has become increasingly important in the world of business. Managers of new ventures face challenges that managers of other types of businesses do not face. This course is designed to help the student develop the skills necessary to succeed when managing a new venture. The course will cover topics such as: how to identify new venture opportunities, how to build a team for the new venture, how to financially value the new venture, and how to manage the growth of the new venture. Each class period will feature a lecture on a different aspect of new venture management. The lecture will include the topics presented in that day’s reading as well as the cases and real world examples from the textbook. In addition, students are encouraged to participate by discussing their own experiences that might help clarify the principals discussed in the lecture.
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This course helps students develop new venture management skills by including both individual and group assignments. Individual assignments include an elevator pitch that the student will give to the class, as well as a new venture idea notebook. The group assignment involves developing a feasibility analysis for a new venture idea. In lieu of a final exam, each group will give a presentation to the class based on their feasibility analysis. COURSE GRADING Individual Work (45%) o 5% Elevator Pitch o 10 % New Venture Idea Notebook o 10% Quizzes o 20% Class Participation Group Work (55%) o 5% Group Contract o 25% Feasibility Analysis o 25% Feasibility Analysis Presentation Elevator Pitch (5%) An elevator pitch is an important part of managing a new venture because you never know when you will meet someone with resources and contacts that will help your new venture succeed. Therefore, you should always have a short, persuasive statement that outlines the merits of your new venture. These statements are called elevator pitches because you should be able to make the statement in the time it takes you to ride an elevator from the top floor to the bottom floor. Therefore, the elevator pitch should be no more than 1 or 2 minutes. You will present your elevator pitch to the class based on one of your ideas for a
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New+Venture+Mgt+Syllabus-+Final - SYLLABUS Summer 2011 MGMT...

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