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Unformatted text preview: for product improvements Ads Banner ads: messages placed on frequently visited websites Pop-up ads: ads that appear in separate windows Pre-roll video ads: advertisements that roll as soon as a pages is loaded Search marketing companies pay for top visibility in search results Global environment of e-business Future growth of many companies is linked to a global strategy that incorporates e-business US leads world in internet users but ranks only 5 th in internet penetration E-bay may dominate most markets, but Chinese company alibaba.com has 83% of the auction business in china Three of four web pages are written in English E-business can heighten competition 14/10/2010 19:32:00 14/10/2010 19:32:00...
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- Spring '06