Creating and Recognizing Opportunities

Creating and Recognizing Opportunities - Creating and...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Creating and Recognizing Opportunities General innovation success factors Product design Production process Marketing/communication Complimentary products Everybody using the same technology for a long time does not necessarily indicate that it is an optimal solution There is always something better that is unknown Voice Recognition may replace the keyboard What pushes change? Technology driven change Social-driven change Corporate or market leadership Collaboration between organizations Pull strategies (demand driven) Political leadership Positive productivity effects Legal Leadership Strong lawsuits Joint-goal setting = higher goal commitment Recognize Opportunites Discover the potential of an existing solution, product, or innovation Creating opportunities Discover a new solution, product, or innovation Conceptually separate, but in reality other interviewed Discovery leads to imagination Entrepreneurial Opportunity: a product concept that addresses a not satisfied market
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 02/05/2012 for the course MGMT 310 taught by Professor Staff during the Spring '08 term at Iowa State.

Page1 / 2

Creating and Recognizing Opportunities - Creating and...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online