SelcoFinal

SelcoFinal - Solar Electric Light Company 35 Wisconsin...

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Solar Electric Light Company 35 Wisconsin Circle, Suite 510 Chevy Chase, Maryland 20815 Tel: 301 657 1161 Fax: 301 657 1165 http://www.selco-intl.com hqtrs@selco-intl.com
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4/22/2004 2 WHY IS SELCO ATTRACTIVE? Market leader – first into new market with global strategy to serve new customers We have the right product to enable the development of the market We have extensive management team experience We have proven market acceptance We have a proven delivery system that has led to a branded physical network serving an extensive customer base Our product base is expanding from and due to our core offering Our ultimate target market is huge and untapped – two billion people representing $50 billion annually
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4/22/2004 3 SELCO BUSINESS DESCRIPTION Product distribution and service company that is developing the consumer market in those regions of emerging market countries that are removed from or not well served by the power grid Core business is selling and servicing packaged household lighting and electricity systems SELCO believes that electricity is fundamental to economic development and consumer behavior Delivery system is a network of sales and service outlets selling to individual consumers SELCO provides a superior source of lighting and electricity while costing less than available alternatives Core product is an enabling device leading to consumer desire for related applications
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4/22/2004 4 ABOUT SELCO Corporate office is in Chevy Chase, MD near Washington, DC Majority owned subsidiaries in India, Vietnam and Sri Lanka Employs 300 people world wide and has network of 32 outlets SELCO companies have an installed customer base of 10,000 Sales in 1999 were $873 Thousand Sales in 2000 were $1.7 Million Sales in 2001 were $2.6 Million Further expansion into Africa, South America and further into Asia
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4/22/2004 5 TRACK RECORD SELCO SALES HISTORY AND 2001 RESULTS Sales have grown at a CAGR of 155% from 1998 through 2000 Sales are expected to continue growing rapidly for the foreseeable future. 0 500 1,000 1,500 2,000 2,500 3,000 1998 1999 2000 2001 (in thousands of US$)
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4/22/2004 6 SELCO’S COMPETITIVE ADVANTAGE The only independent company targeting the off-grid lighting and electricity market First to develop physical points-of-presence Proven strategy for bringing new products to this new market Direct access to the end consumer Brand recognition
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4/22/2004 7 STRONG BRAND IDENTITY Registered Logo
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This note was uploaded on 02/07/2012 for the course MAS 666 taught by Professor Alexpentland during the Fall '03 term at MIT.

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SelcoFinal - Solar Electric Light Company 35 Wisconsin...

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