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Unformatted text preview: Chapter 9 Prejudice, Day 2 Chapter 9 Prejudice Prejudice: An unjustifiable negative attitude toward a group and its individual members. Different from: Stereotype: a belief about the personal attributes of a group of people. Different from: Discrimination: unjustifiable negative behavior toward a group or its members. Prejudice & discrimination are getting better (here, conformity is good?) ....but in many ways they linger. - Last time we looked at modern racism, racial profiling, peoples' perceptions of ambiguous stimuli, negative implicit attitudes, and faceism. More on face-ism: pictures in 2002 version of Myers text
70 60 50 40 30 20 10 0 Face Body + Face Men Women More on face-ism: pictures in your version of Myers text (based on 3 student's data from last spring)
250 200 150 100 50 0 Face Body + Face Men Women One phenomenon has received lots of research and national media attention: 6. Stereotype threat: People do worse when negative stereotypes about their groups are primed ("self-fulfilling prophecy"). Example: Women and math. Example: Women and math. Theoretical causes of prejudice and discrimination: 1. Prejudice may result when majority groups try to legitimize their higher status and resources, maintaining control (social Darwinism) Theoretical causes of prejudice and discrimination: 2. Prejudice may result from our attempts to "demonize" those with whom we conflict (war). Theoretical causes of prejudice and discrimination: 3. Prejudice is stronger in those with certain personality styles (i.e., social dominance orientation, authoritarianism). Theoretical causes of prejudice and discrimination: 4. Prejudice may result from in-group / out-group biases that serve to maintain self-esteem. Theoretical causes of prejudice and discrimination: 5. Prejudice may be maintained by social institutions, norms, and expectations (self-fulfilling prophecy). Theoretical causes of prejudice and discrimination: 6. Prejudice may result from displaced aggression ("scapegoat" theory). Theoretical causes of prejudice and discrimination: 7. Prejudice may result from sociobiology (tendency towards in-group bias as highly adaptive and thus evolved trait). Most of these potential causes involve some kind of motivation. But there are also non-motivational reasons. But there are also non-motivational reasons. 1. Out-group Homogeneity: we don't get enough exposure to learn to distinguish among out-group members ("they all look the same"). Each race better recognizes faces of its own type. 2. "Just world" beliefs "everybody gets what they deserve." The Just World Beliefs Scale Item 1: "By and large, people deserve what they get." Item 2: "When parents punish their children, it is almost always for good reasons." Item 3: "People who meet with misfortune have often brought it on themselves." 3. Conflicts between conscious intentions and automatic reactions What is the nature of peoples' motivation to resolve such conflicts? Q: How to reduce prejudice and discrimination? 1. Through law-making (i.e. desegregation). Q: How to reduce prejudice and discrimination? 2. Through changing norms. Q: How to change norms? The Contact Hypothesis: bringing groups together can reduce prejudice, IF: 1. They share a common goal. 2. There is interdependence (they need each other). 3. Much informal contact occurs between groups. ...
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This note was uploaded on 02/06/2012 for the course COMM 1200 taught by Professor Hockman during the Spring '07 term at Missouri (Mizzou).
- Spring '07