{[ promptMessage ]}

Bookmark it

{[ promptMessage ]}

174-Edexcel-GCEBus3

174-Edexcel-GCEBus3 - Edexcel A2 Business Studies Unit 3...

Info icon This preview shows pages 1–3. Sign up to view the full content.

View Full Document Right Arrow Icon
Edexcel A2 Business Studies Unit 3 International Business Specification Resource Map Key topics on the Edexcel Unit 3 Specification mapped to the tutor2u Business Studies Blog
Image of page 1

Info icon This preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Section C © Edexcel Limited 2010 Edexcel GCE in Business Studies\Economics and Business ±² Unit 3 International Business 3.3 Unit content 3.3.1 Why does a business seek international markets? Students will consider why some companies wish to sell overseas and could review case studies of companies that have done so successfully or unsuccessfully. Content What students need to know Teacher guidance Product or market conditions that may prompt a business to trade internationally Extending the product life cycle through selling in new markets or of selling product innovations in multiple markets, global sourcing, limited growth in domestic markets, foreign competition in home markets, improvements in transportation and communication links with countries. Look at examples of companies that have sold a backward innovation to developing countries, for example the windup radio, launched a product worldwide, for example Xbox 360 or sought new country markets due to domestic competition, for example the Body Shop. Increasing trade liberalisation through reduction of international trade barriers, ability to trade within a trading bloc, for example the European Union. This is a very short introduction as to why international trade is increasing. Students should consider the opening up of new markets due to reduction of trade barriers by WTO, and the benefits and constraints of trading within the European Union. 3.3.2 Key players in the world economy Students are to briefly consider how firms and individuals may be affected by the growing economic power of India and China. Students should consider how a national business may seek to trade with India or China. Content What students need to know Teacher guidance What will be the likely impact of the growing economic power of China and India on individuals, national and multinational firms in the 21st century? Implications of their population size, economic growth and export rates, increased purchasing power and foreign investment, predicted economic power compared with US and EU, barriers to market entry, trade opportunities for UK firms, differences
Image of page 2
Image of page 3
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern