Unformatted text preview: online, etc, but you should be able to think it through and give some insight, i.e. use the key strategy notes from lecture and the textbook chapters)? half page • What are some of the long-term environmental factors (and I don't necessarily mean that in a pollution, greenhouse effect sort of way) that have a role in the company's outlook? half page • Where or how can their business/company evolve to meet the changes on the horizon? • Anything we've covered in class/textbook that you've discovered via your research that the class and I will find interesting....
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- Fall '09
- Marketing, #, Instructor Lake, Team-based Research/Marketing StrategyMemo, Marketing Instructor Lake