COM chp 2 notes

COM chp 2 notes - Communication Studies History and...

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Human Communication in Society Chapter 2 Communication Studies History and Contemporary Approaches
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Human Communication in Society Chapter 2 Overview of Themes The Rhetorical Tradition The Behaviorist Tradition The Social Science Approach The Interpretive Approach The Critical Approach The Postmodern Approach
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The Rhetorical Tradition Ancient Greece Plato (429-347 BCE) Aristotle (384- 322 BCE) Human Communication in Society Chapter 2
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Human Communication in Society Chapter 2 Rhetoric “Oh, that’s just rhetoric.” A question that doesn’t need an answer Rhetoric is communication that is used to influence the attitudes or behaviors of others. It is the art of persuasion .
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Human Communication in Society Chapter 2 The Renaissance The rebirth of intellectual inquiry, including studies in history, literature, art, philosophy, science, and math. The years are not fixed, but approximately 1350 to 1600. Spoken word was the main source of communication
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COM chp 2 notes - Communication Studies History and...

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