soc exam 2 study guide

soc exam 2 study guide - 1. Heiders Attribution Theory has...

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1. Heider’s Attribution Theory has three major biases. They include: Fundamental Attribution Error, Actor/ Observer Bias, and Self Serving Bias. Fundamental Attribution Error: the tendency to underestimate situational factors and over estimate personal factors.( the tendency to attribute one’s behavior to internal factors instead of external factors) o Focus is on the behavior not situational constraints o Easier to focus on internal factors Ex. We tend to assume prostitutes enter the business because they are slutty and lack morals, but we often ignore that this may be the only job they can secure in order to provide for their family Actor/Observer Bias: actor tends to attribute their own behavior to external attributions while observers tend to make internal attributions o Due to differences in visual perspective Actor can see the context while observer cannot Ex. Observer viewing a car crash may attribute the crash to an internal factor like the driver is a poor driver while the actor (driver involved) who was involved and saw the context may attribute it to external factors such as a slippery road Self Serving Bias: tendency for individuals to make internal attributions for success and external attributions for failures o Success linked to ability or effort o Failure linked to task difficulty or luck Ex. If we win a game we attribute it to our ability and effort but if we lose we attribute it to poor reffing or fowl play 2. As the mayor of my small town it is my responsibility to change the behavior of the dog walkers who are refraining from picking up after their dogs. Three Ways I Can Go About Changing This Behavior: 1. Change laws to enforce cleaning up after dogs and also make more trashcans readily available along the dog walking path. Must first change behavior to change attitude. Having trash bins more readily available people will be more inclined to dispose of the dogs waste because it is convenient therefore you are changing their behavior before their attitude then their attitude with follow and change, this is much more effective then merely using pamphlets or a speech to aim at the problem 2. Have dog walkers sign a pledge to pick up after their dogs
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This note was uploaded on 02/09/2012 for the course SOC 245 taught by Professor Staff during the Fall '09 term at Emory.

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soc exam 2 study guide - 1. Heiders Attribution Theory has...

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