Lecture - Social Influence: Obedience & Compliance Psy...

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1 Social Influence: Psy 240; Fall 2006 Purdue University Dr. Kipling Williams Psy 240: Williams 2 Classic Studies • Milgram’s obedience experiments
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2 Psy 240: Williams 3 What Breeds Obedience? Escalating Commitment Emotional distance of the victim Closeness and legitimacy of the authority Institutional authority The liberating effects of group influence © Stanley Milgram, 1965, From the film Obedience , distributed by the Pennsylvania State University Psy 240: Williams 4 Reflections on the Classic Studies • Behavior and attitudes • The power of the situation • The fundamental attribution error
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3 Psy 240: Williams 5 Social Impact Theory Latané, 1980 Multiplication Division Social Influence Social Influence Have I got a deal for you…
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4 Psy 240: Williams 7 Defining Social Influence Defining Social Influence • People affecting other people. People affecting other people. • Conformity Conformity : Do what others are doing (without the : Do what others are doing (without the others trying to get you to do it!) others trying to get you to do it!) • Social inhibition Social inhibition
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Lecture - Social Influence: Obedience & Compliance Psy...

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