precis 6 - Precis 6 In this observational research article...

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Precis 6 In this observational research article regarding the use of nonverbal communication in small business settings, the idea is proposed that nonverbal cues generate clearer communication through more accurate insights of a speaker’s intended meaning, and enhanced the active listening ability of the listener. An experiment was conducted using two classes of MBA Managing and Marketing classes. Each class was split up into two groups of fifteen. One group, the experimental group, received three intensive hours of reading body language training and were handed a pamphlet that they could keep, depicting different facial expressions and body language and how they can show what an individual is thinking. The second group, the control group, was not made aware that they should be looking for nonverbal cues. Both groups were then given a script and had to role-play being sales people that were pitching an idea to a restaurant owner/manager. After they made their presentations, they were given a questionnaire
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This note was uploaded on 02/10/2012 for the course COM 4930 taught by Professor Staff during the Fall '08 term at University of Florida.

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precis 6 - Precis 6 In this observational research article...

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