000-M241
IBM
IBM Enterprise Marketing Management(R) Sales Mastery
Test v1
Answer:
B
Explanation:
Since Coremetrics is all about marketing. The executive role for the target audience should be
Chief Marketing Officer or CMO.
QUESTION: 26 What is one benefit listed in the value proposition of the Coremetrics product?
A. Refine business contacts into leads. B. Build new connections to legacy applications. C. Tie-in former IBM business partners to EMM processes. D. Increase conversions and retention. Answer:
D
Reference:
QUESTION: 27 Who are the influencers for using the Coremetrics EMM product?
B
QUESTION: 28 Who are the decision makers for using the Coremetrics EMM product?
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- Fall '20
- Management, Marketing, Decision Making, Legacy system, Coremetrics
