This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: 1200 benches for 12 months @$59 = $70,800 (This can be for one region i.e. West) there's a minimum number of benches that you have to agree to advertise on. Five or ten benches is a common minimum. The national average for bus and bench advertising is $250 per placement. 25,000 vehicles pass by daily. Bench Advertising Offers Great Visibility/ Provide Multiple Impressions Per Prospective Customer/ Give Precise Geographic Targeting. VIRAL ADVERTISING Twitter: Follow Bolt! – Integrate humor/ use to inform followers of discounts Hire a representative to run the website. Salary Snapshot for Internet Marketing Coordinator $32,000/year http://www.payscale.com/research/US/Job=Internet_Marketing_Coordinator/Salary COUPONS Valpak- Send 10,000,000 coupons to households throughout the South, Mid-west, West and North East Coupons of $1 off....
View Full Document
- Spring '11
- Advertising, this magazine, bench advertising, COUPONS Valpak- Send, well-respected consumer publication