OB13_TIF05.doc - Chapter 5 Perception and Individual...

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Chapter 5 Perception and Individual Decision Making MULTIPLE CHOICE What is Perception? 1. What is the process by which individuals organize and interpret their sensory impressions in order to give meaning to their environment? a. interpretation b. environmental analysis c. social verification d. outlook e. perception (e; Easy; Perception; p. 139) 2. What is the relationship between what one perceives and objective reality? a. They are the same. b. They can be substantially different. c. They should be the same. d. They are rarely if ever the same. e. They cannot be the same. (b; Moderate; Perception; p. 139) 3. What are the three classes of factors that influence perception? a. factors in the setting, factors in the environment, and factors in the motives b. factors in the perceiver, factors in the target, and factors in the situation c. factors in the character, factors in knowledge, and factors in experience d. factors in the personality, factors in the character, and factors in the values e. factors in the senses, factors in the surroundings, and factors in the lighting (b; Easy; Factors Influencing Perception; p. 139) {AACSB: Analytic Skills} 4. Two people see the same thing at the same time yet interpret it differently. Where do the factors that operate to shape their dissimilar perceptions reside? a. the perceivers b. the target c. the timing d. the context e. the situation (a; Moderate; Factors Influencing Perception; p. 139) 5. Which of the following is not a factor in the individual perceiver? a. attitude b. motive c. expectation d. location e. perception (d; Moderate; Factors Influencing Perception; p. 140) {AACSB: Analytic Skills} 1
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6. David has the opinion that people who drive SUVs are dangerous drivers. He often perceives that people driving SUVs are doing so in a dangerous manner, even when other observers can see nothing wrong with the behavior of the SUV drivers. What factor in David is affecting his perception in this case? a. his interests b. his experiences c. his expectations d. his motives e. his background (c; Moderate; Factors Influencing Perception; p. 140) {AACSB: Analytic Skills} 7. Which of the following is not true about our perceptions of a target? a. Objects that are close together will be perceived together rather than separately. b. Persons that are similar to each other tend to be grouped together. c. Targets are usually looked at in isolation. d. Motion, sounds, size, and other attributes of a target shape the way we see it. e. Objects that are distant from one another will be perceived separately rather than as a group. (c; Challenging; Factors Influencing Perception; p. 140) {AACSB: Analytic Skills} 8. The time at which an object or event is seen is an example of what type of factor influencing the perceptual process? a.
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OB13_TIF05.doc - Chapter 5 Perception and Individual...

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