Unformatted text preview: Over the last few months of your internship at Club IT, you have learned much about the nightclub business and have discovered opportunities for Club IT to improve its information technology capabilities. Ruben and Lisa have asked you to meet with them next week to provide an assessment of their current information systems and a recommendation for upgrading and improving their information management capabilities. You have some definite ideas on how IT could be improved at Club IT, and you also realize it takes thorough analysis and planning to be successful. Club IT’s customers are mostly net generation and millennials. They regularly use mobile technologies such as Blackberrys, PDAs, camera phones, and other wireless communication devices. Online shopping is a regular part of their lives. Few nightclubs have taken advantage of various e-commerce activities, and Ruben sees this as an opportunity to gain a competitive advantage in dealing with suppliers and guests. Ruben asks you to identify some new e-commerce technologies competitive advantage in dealing with suppliers and guests....
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- Spring '10
- Customers, Better, Information Technology Capabilities, current information systems, beverage operations Club