Ch07_Keyterms - KEY TERMS CHAPTER 7 planning Defining the...

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KEY TERMS – CHAPTER 7 planning Defining the organization’s goals, establishing an overall strategy for achieving those goals, and developing plans for organizational work activities. goals Desired outcomes for individuals, groups, or entire organizations. plans Documents that outline how goals are going to be met. stated goals Official statements of what an organization says, and what it wants its various stakeholders to believe, its goals are. real goals Goals that an organization actually pursues, as defined by the actions of its members. framing A way to use language to manage meaning. strategic plans Plans that apply to the entire organization, establish the organization’s overall goals, and seek to position the organization in terms of its environment. operational plans Plans that specify the details of how the overall goals are to be achieved. long-term plans Plans with a time frame beyond three years. short-term plans
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Ch07_Keyterms - KEY TERMS CHAPTER 7 planning Defining the...

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