Chapter 11 Lecture - S (1)

Chapter 11 Lecture - S (1) - 4/1/11 1 Radio Industry...

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Unformatted text preview: 4/1/11 1 Radio Industry Chapter 11 End of 19 th Century Chapter #11 1895 Guglielmo Marconi Technology first used on ships. End of 19 th Century Chapter #11 1906 Reginald Fessenden Broadcast a speech and music from a phonograph to ships Early 20 th Century Chapter #11 1907 Lee De Forest develops broadcasting widely received transmissions 4/1/11 2 WWI Chapter #11 Radio WWI US Navy Creation of RCA Chapter #11 1919 Congress decided that radio should be private enterprise Need to pay for license RCA formed by firms with radio broadcast patents (AT&T, GE, Westinghouse). 1930 Chapter #11 1930 courts broke RCA monopoly AT&T, Westinghouse split from RCA RCA allowed to keep radio manufacturing facilities. Radio & Advertising Chapter #11 Radio financial support : 1922 AT &T sold first radio ad to the Queensboro Realty Company Entertainment mixed with commercial pitches. 4/1/11 2 WWI Chapter #11 Radio WWI US Navy Creation of RCA Chapter #11 1919 Congress decided that radio should be private enterprise Need to pay for license RCA formed by firms with radio broadcast patents (AT&T, GE, Westinghouse). 1930 Chapter #11 1930 courts broke RCA monopoly AT&T, Westinghouse split from RCA RCA allowed to keep radio manufacturing facilities. Radio & Advertising Chapter #11 Radio financial support : 1922 AT &T sold first radio ad to the Queensboro Realty Company Entertainment mixed with commercial pitches. 4/1/11 3 1930s Chapter #11 Radio Networks Groups of interconnected radio stations Owned & Operated Stations Network Affiliates Government Regulation Chapter #11 Radio Act of 1912 (Secretary of Commerce) Government Regulation Chapter #11 Radio Act of 1912 Radio Act of 1927 Federal Radio Commission (FRC) Federal Communications Act of 1934 Federal Communications Commission (FCC) Public Airwaves Concept that broadcast should be subject to government regulation...
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This note was uploaded on 02/14/2012 for the course ECON 101 taught by Professor Jadsadjfkl during the Spring '11 term at Aquinas.

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Chapter 11 Lecture - S (1) - 4/1/11 1 Radio Industry...

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