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9e Daft Chapter 7 - MANAGEMENT RICHARD L DAFT Strategy...

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MANAGEMENT RICHARD L. DAFT
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Strategy Formulation and  Implementation CHAPTER 7
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Copyright ©2010 by 3 chapter 7 Define the components of strategic management and discuss the levels of strategy. Describe the strategic management process and SWOT Analysis . Define corporate-level strategies and explain the portfolio and diversification approaches. Describe Porter’s competitive forces and strategies . Discuss new trends in strategy , including innovation from within and partnership strategies. Discuss the organizational dimensions used for strategy execution. Learning Outcomes 
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Copyright ©2010 by 4 chapter 7 What’s Your Strategy  Strength? How do you handle challenges and issues? How did Best Buy overtake Circuit City as the player to beat in consumer electronics retailing? The strategies managers choose are important. Strategies must be implemented effectively to work.
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Copyright ©2010 by 5 chapter 7 Strategy Basics Why has Apple been so successful with the iPod, iTouch, iPhone? Why has McDonald’s healthier menu been effective? Finding ways to respond to competitors, and cope with change is strategy.
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Copyright ©2010 by 6 chapter 7 Thinking Strategically The long-term view Seeing the big picture
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