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Table of content - ..44 E4. Strategy selected.51 E5....

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Table of content A. Executive Summary ………………………………………………………………. .1 B. Introduction ………………………………………………………………………. ..3 C. Historical Performance Review vs. Goals ……………………………………….11 D. …………………………… ………………………14 E. Business Strategy E1. Environmental analyses 1. Industry structure & analysis (Porter 5-forces model)……………… 17 2. SWOT Analysis……………………………………………………….25 3. Value chain analysis………………………………. .…………………34 E2. Competitor analysis………………………………………………………….38 E3. Strategic alternatives………………………………………………….
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Unformatted text preview: ..44 E4. Strategy selected.51 E5. Competitor reaction.53 E6. Key functional strategies / tactics56 F. Financial Summary .68 G. Conclusion . ..73 H. Appendices . ..74 I. References 77...
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