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Unformatted text preview: COMM 1200 Final Exam Study Guide Chapter 7: Researching Your Speech Understand why one conducts research for a speech. o Research helps you learn more about your topic before you select and develop main points o Enables you to gather evidence- information from credible research sources that you can use to support your claims o Evidence may accept an audience member to accept a point if they disagree with you (if they accept the source you find it from) o Gain credibility as a speaker Perception on the part of your audience that you’re qualified to speak on the topic in question Lets audience see that you’re well prepared Know the steps necessary for creating a research plan. o 1. Inventory your research needs- begin by developing your research objectives. Learn the basics if you have little to no knowledge of the topic you’re presenting. Make a make a list of the subject matter and the questions you need to answer 2. Find the sources you need Start a school or community library; if you have access to people with expertise on your specific topic, you may want to set up an interview or two 3. Keep Track of Your Sources Name of author or organization, title of the work, title of the publication, date and volume, publisher, page number, URL Know how to select the most credible sources by examining the four characteristics of a source’s credibility. o Expertise- possession of knowledge necessary to offer reliable facts or opinions about the topic in question. Professors, information or online or printed sources o Objectivity-no bias-prejudice or partisanship – that would prevent them from making an impartial judgment on your speech’s topic Avoid evidence from biased sources o Observational capacity- able to witness a situation for him or herself Ex. A witness person who spends time watching reconstruction efforts in New Orleans after Hurricane Katrina would have more credibility versus someone who gets their information who watches the reconstruction on national television o Recency- timeliness; because of our rapidly changing world, newer evidence is generally more reliable than older evidence Ex. HIV/AID studies of the 1980s suggested aids to be deadly. However now of days drug therapy is extending lives of many people Be familiar with the kinds of sources available for conducting library research....
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This note was uploaded on 02/15/2012 for the course MGMT 1010 taught by Professor Joelpoor during the Fall '10 term at Missouri (Mizzou).
- Fall '10