This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: Intellectual curiosity Culture Sexual Preference Self-introspection 01/22/2009 Obama, Palin, Al Queda, Creationist, Zionism, Abstinence-only Principles 1. Liking 2. Reciprocity 3. Social Proof 4. Consistency 5. Scarcity 6. Authority 7. Clear Brand 8. Segments 9. Goal 10. Barrel (rewards and threats) Media Strategy...
View Full Document
This note was uploaded on 02/19/2012 for the course BIP 390 taught by Professor Somebody during the Fall '08 term at Northwestern.
- Fall '08