Fight Club Essay

Fight Club Essay - You Dont talk about Fight Club: An Essay...

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Eric Gordon ETS-154 Kappes 3 RD essay Due: 11/28/11 Fight Club: A Goth Teenager’s Diary Originally an unpopular short story, Chuck Palahniuk’s 1996 novel Fight Club skyrocketed to success with the release of the 1999 movie of the same name, directed by David Fincher. The movie brought to life an incredibly dark, strange, disturbing, but altogether enlightening 208 page story told by a schizophrenic and nameless narrator. It is adolescent Goth poetry at its finest. While no novel based movies can ever hold completely true to the stories they represent, Fincher’s interpretation of the text is surprisingly accurate but also interesting and enjoyable to even the sunniest of people. The rhetoric methods used in the Fight Club trailer sell the movie to a masculine audience by twisting expectations through the artful presentations of images and sounds the provoke curiosity, excitement, fear, and a desire to learn more. Film scholar Lisa Kernan suggests that there are three main types of rhetorical operation used in film trailers, genre, story, and stardom. At some level, the trailer for Fight Club utilizes all three of these. However, it is the unique combination and placement of the three methods that makes the trailer interesting to watch. Because it was a novel before it was a movie, the trailer did not have to explain the story. Many members in the audience would already know it. The focus and intent of this trailer is therefore showing how they will bring the story to life. Both the style and content of the novel are very unique. The trailer uses this information to sell the movie by giving people a small taste of the visual. While the trailer does not include many of the artistic and poetic sentiments that both the novel and the movie contain, it does push the elements of rhetoric and action montage hard at the audience. The first shot of the trailer shows a rugged looking Brad Pitt saying slowly and
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confidently, “I want you to hit me as hard as you can”. This shot, placed in front of a long dragging note of menacing music, would immediately cue a significant portion of the men in the audience into the rest of the trailer right away. For those who at that moment did not figure out that they were watching the Fight Club trailer, the image itself would be enough to sell them. The shot is cool and mysterious. This is a logical place to begin the trailer because the line is one that Palahniuk repeats several times in the novel. It is an effective opening line because it sets the tone for the rest of the trailer. It is an unexpected line. It is not something a normal person
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Fight Club Essay - You Dont talk about Fight Club: An Essay...

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