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communication and culture

communication and culture - Discuss critically how...

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Discuss critically how organisational culture impacts on the way in which communication is managed within an organisation Within this essay communication shall be discussed in relation to the effects it will have on organisational culture. The essay shall talk about the topics related to both communication and culture and the way they influence each other. Firstly an organisation can be described as a legal entity comprised of people who engage with each other to meet the same strategic objectives. The ideology behind an organisation is that organisational culture and communication play a vital part in bringing diverse groups of people together to achieve a common goal. Culture can be defined by ( Schein 1992) as a pattern of shared assumptions invented, discovered or developed as it learns to cope with problems of external adaptation and internal integration. Communication is in twined with culture, as it’s a social product maintained by ongoing communicative interaction between members. (Phillips and Brown 1993) Communication is defined as the transmission o information and the exchange of meaning between at least 2 people. (Huczynski 2006) The Shannon and Weaver model helps to define the process of communication as it talks about sending, receiving and encoding a message. Depending on the culture it can have an influence in terms of how an employees encodes the message. Schein 1992 concept of artefacts and creations about the visible manifestations of a culture, which includes the physical layout, the way people dress and the way the talk to each other. Communication is related to this concept as the artefacts and creations create the external view of the culture i.e. the perception people have of the organisation. Major part of an organisation disclosure can be encoded and implicitly communicated in stories, languages and icons or explicitly through their mission statement. Depending on the communication, it affects how efficient an organisation is. There are also formal and informal means of communication, which affects the culture through the channels of communication. Hierarchical communication is the exchange of information and influence between superiors and employees. There are two forms downward which involves information from superiors to employees and upward i.e. from employee to superior. Feedback from top ward communication concerns with current organisational issues and problems and the day-to-day operations to make effective decisions. Organisations are encouraged to foster two-way communication as a way to provide effective means of information.
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