MKTG Mini test 2-5

MKTG Mini test 2-5 - MKTG043101-F10R: Mini test 2

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1 Marks: 1 Choose one answer. a. Attitude b. Reference group c. Personality d. Consideration set e. Buying center 2 Marks: 1 Choose one answer. a. People will not think about a product unless marketers pay them to do so. b. Once a problem has been solved, people will make one last effort to come up with a better solution. c. People in groups will identify fewer acceptable solutions to a problem than will one person working alone. d. People are always thinking about new and better solutions to existing problems. e. People will choose the first acceptable solution to a problem rather than choosing the best solution to a problem. 3 Marks: 1 Choose one answer. a. Decision b. Culture c. Attitude d. Personality e. Market Mini test 2 Review of attempt 5 Finish review Started on Saturday, September 25, 2010, 10:08 PM Completed on Saturday, September 25, 2010, 10:16 PM Time taken 7 mins 38 secs Grade 9 out of a maximum of 10 ( 90 %) A _______________ is an actual or imaginary group that has a significant impact on a person's evaluations, aspirations or behavior? Marks for this submission: 1/1.
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This note was uploaded on 02/23/2012 for the course MKTG 431 taught by Professor Brucerobertson during the Fall '07 term at S.F. State.

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MKTG Mini test 2-5 - MKTG043101-F10R: Mini test 2

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