MKTG Mini test 3-4

MKTG Mini test 3-4 - MKTG043101-F10R: Mini test 3

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1 Marks: 1 Choose one answer. a. NAICS codes. b. Cultural differences. c. Local newspapers d. Trade publications e. Shelter magazines. 2 Marks: 1 Choose one answer. a. The law of large numbers is an abstract concept that helps us understand why market segmentation works. b. The law of large numbers is the same thing as market segmentation. c. There has to be a large number before you can have a market segment. d. The law of large numbers deals with people while market segments deals with products. e. The law of large numbers determines how many market segments will be possible. 3 Marks: 1 Choose one answer. a. Sponsor a fishing tournament where the first prize is a sport utility vehicle b. Sponsor a television program on the earth-friendly cable network. c. Advertise in the Sierra club magazine, a magazine sent to all members of the environmentally conscious sierra club. d. Create a website for her insect repellent and exchange links with environmental websites. e. Sponsor a tree planting event in the Everglades Swamp in Florida. Mini test 3 Review of attempt 4 Finish review Started on Monday, September 27, 2010, 05:15 PM Completed on Monday, September 27, 2010, 05:25 PM Time taken 9 mins 54 secs Grade 7 out of a maximum of 10 ( 70 %) Many small businesses choose to segment their customers geographically because they can effectively to communicate with their customers using __________? Marks for this submission: 1/1. What is the relationship between the law of truly large numbers and market segmentation?
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MKTG Mini test 3-4 - MKTG043101-F10R: Mini test 3

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