Week 5 - Running Header Space vs Place Space vs Place...

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Running Header: Space vs. Place Space vs. Place BUS620: Managerial Marketing Instructor: Pamela Gordon Michael McIntyre Feb. 20 th 2012
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Space vs. Place In this new economy and web-savvy age that we are living in, companies must be able to have not just a physical place for the organization but a digital space for it as well to compete with their online competitors and to shift themselves into the global market that is accessible, available, marketable and viable in every way from exposure, to selling new products, to being the trail blaze with a product or in a certain region to revenue. In order to make the space and place work is to look over the marketing implications and conduct marketing research segments for the digital and physical locations of any business. This is a widespread fact that companies should have both a digital space and a physical place for the organization in order to complete with competitors who conduct e-business, and to sell new products through promoting their services and goods to the global market. It is necessary to examine and be familiar with the marketing implications, and to carry out marketing researches for physical and digital locations of any kinds of business. Thus, it is very important for each organization to be located digitally and physically with the intention that they can access and deal with various partners, markets and customers easily and effectively. In todays’ economy companies are taking a developmental approach to participate in varying aspects of e-commerce and the internet. In the digital environment it is important that
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This note was uploaded on 02/24/2012 for the course BUS 620 620 taught by Professor Pamela during the Spring '12 term at Ashford University.

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Week 5 - Running Header Space vs Place Space vs Place...

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