Per 6 - description and Problem Statement The problem under...

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description and Problem Statement The problem under consideration is the market expansion of a leading Indian insurance firm which operates in Life Insurance sector. The firm currently holds about 85% market share in the Life micro-insurance segment and is aiming to expand further. The market to be tapped is huge and the penetration that it has till date is only a tip of the iceberg. The Government never paid for Sophie Mol’s funeral because she wasn’t killed on a zebra crossing. She had hers in Ayemenem in the old church with the new paint. She was Estha and Rahel’s cousin, their uncle Chacko’s daughter. She was visiting from England. Estha and Rahel were seven years old when she died. Sophie Mol was almost nine. She had a special child- sized coffin. Satin lined. Brass handle shined. She lay in it in her yellow Crimplene bell-bottoms with her hair in a ribbon and her Made-in-England go-go bag that she loved. Her face was pale and as wrinkled as a dhobi’s thumb from being in water for too long. The
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Per 6 - description and Problem Statement The problem under...

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