SmokeGaurd

SmokeGaurd - SmokeGaurd, SmokeShield, SmokeScreen Lowes,...

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SmokeGaurd, SmokeShield, SmokeScreen Lowes, Home Depot, Walmart, Target, Dicks Sporting Goods, Jerry’s www.myfirepits.com : My Fire Pits It a company that makes fire pits out of metal and fire pit tables, etc along with accessories (which basically just include lop hoops for wood.) www.premierefirepits.com : Premiere Fire Pits Wood burning, cast iron and steel, gas fire pits, propane fire pits, copper, stainless steel, personalized, collegiate. They have spark screens, but not smoke screens. This company called Insulflex makes high temperature items, even custom items. They make a high temp rope and sealants in which we can use for the handle. Fire is hot: wood burning fire range between 2100-2700 degrees Fahrenheit, propane and gas range between 1500-1800 degrees. We can make two versions, a clear one and a steel one, two tier marketing? Tungsten and Carbon have extremely high melting points, (*up to 6700 degrees F). Carbon isn’t a metal, but Tungsten is. Glass would work as well, however only for propane/gas fire pits, the melting point is 2900 degrees F. Fire-retardant materials used for clothing of firemen? Fire-retardant materials used inside buildings: rock wool, gypsum boards, asbestos cement, perlite boards, calcium silicate boards, treated lumber plywood, vegetable fiber. Distribution: online perhaps through either of those two websites selling fire pits. Can be sold in stores at Camping World, Cabelas, REI, etc
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SmokeShield SmōkScreen Target Market: Upper Class homeowners Distribution Strategy: Home Depot, Lowes, Jerry’s-Eugene, Sears, Wal-Mart Two Different Diameters: 3-4 feet, 5-6 feet Price: Sizes for fire pits: Small: $40 Medium: $60 Large: $80 Drawn Layout MONDAY AT 9AM Intro and Background of Company: Premiere Fire Pits, Layout the problem, the solution and what we are going to present,
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Industry Analysis: Product doesn’t exist, comp good, coincide with sales, etc. What is going on in your industry that makes this product viable? What is happening in the environment that makes this product viable? Who is the major competition? Target Market Analysis: Family, Social Families, Outdoor oriented, Excess budget-not a
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This note was uploaded on 02/26/2012 for the course MKTG 311 taught by Professor Dore,m during the Spring '08 term at Oregon.

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SmokeGaurd - SmokeGaurd, SmokeShield, SmokeScreen Lowes,...

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