Chapter 3 Review Quiz

Chapter 3 Review Quiz - and the code you practice. Adam...

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
Chapter 3 review quiz Section 1 Company codes of ethics are stated in ways: Leave interpretation in a specific situation up to the manager Section 2 The most common situation in which otherwise ethical marketing executives suffer a lapse of ethics is: Section 3 If you do not practice the Golden Rule: Then you have 2 codes of ethics. The code you expect
Background image of page 1
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: and the code you practice. Adam Smith pursuit of self-interest: Always moderated by its long-term consequences on others in the market. Categorical Imperative is associated with: the tragedy of the commons Utilitarianism is basically: The greatest good for the greatest number...
View Full Document

This note was uploaded on 02/27/2012 for the course MARKETING 101 taught by Professor Bryann during the Spring '12 term at Ryerson.

Ask a homework question - tutors are online