COMM Study Guide

COMM Study Guide - COMM200 Final Study Guide Rhetorical...

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COMM200 Final Study Guide 1. Definition of rhetoric: The study of what is persuasive (including domain, problems, issues in life/social situations) 2. Definition of rhetorical situation: Time/place, exigence, audience, constraints (see below) 3. Exigence: Problem/issue that brings discourse into being. Needs to be modified to be rhetorical (Basically, what makes the topic so important—specifically to your audience) 4. Constraints: Audience’s preconceived notions, etc., time, setting/location, what both audience and speaker bring to the table 5. Ethos: your (or the speaker’s) credibility Ethical appeals -Developed through establishment of common ground with audience -Demonstrating virtues/desirable qualities (audience likes you, trusts you) 6, Pathos: emotional appeals to audience developed through language and style Style of discourse (formal/informal) Material that appeals to sensory or emotional reactions (ex emotional anecdotes) Delivery 7. Logos: How you structure the speech, presentation to the audience, substance-wise how it holds up as an argument Appeals to reason or logic Ability to implement sound reasoning, avoid fallacies Appropriate and credibly sources Considering possible counterarguments Types of Public Discourse (written or spoken communication-Aristotle) 1. Epideictic/Ceremonial: Present moment, Praise/Censure (persuasion is involved, but it’s more ceremonial Ex.: Grad Speech, Roast, Eulogy 2. Forensic: Past. Accuse/Blame. Attacks of defends someone. Makes judgments Ex. Courtroom Discourse 3. Deliberative: Future. Exhort/Dissuade. Concerned with what should be done. Urges us to do or not do something. What is good/worthy, advantageous/not, just/injust Ex. Political discourse (pass this bill, don’t pass this bill) FORENSIC V DELIBERATIVE: forensic more concerned with action as opposed to fact FACTORS TO CONSIDER IN SELECTING TOPIC: Conditions placed by the rhetorical situation The exigence The topic’s importance to you Audience interest in the topic Time/place available Delivery mechanism (written/spoken) 4. Purposes for Speeches:
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Providing new information/perspective Set the agenda Create negative/positive feelings Strengthen/Weaken commitment Conversion of audience beliefs Induce specific action 1. Thesis: a succinct statement of the central argument the rhetor will advance What the audience will take from the speech, what the rhetor will put into it 2. Invention: Once you’ve determined proposition, engage in the process of invention -Developing of materials for the persuasive act (Research, analysis, judgment) -The development of arguments to support the position you want your listeners to accept -Identifying everything that could go into a speech/argument and selecting what’s most effective for your purpose and audience (weeding out what arguments will be most effective) 3. Arrangement Key Functions:
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COMM Study Guide - COMM200 Final Study Guide Rhetorical...

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